Hello, my name is

Varun Thakur

Digital Marketing Strategist

  • varun.thakur@edhec.com
  • +33 745 64 61 98
About me

I am a Creative Digital Marketing Enthusiast with expertise in creating engaging storytelling narratives driven by data & effective brand strategies.

I have a knack for bringing the best of my two sides: My creative and my analytical sides to conquer any challenge.

From Civil Engineering (2018-2022) at 1 of India’s most prestigious Institutes – National Institute of Technology Calicut (NITC) to Business Management at EDHEC (2022-2025), my path has been about blending structure with creativity. Managing large technical and cultural events at my institute sparked a passion for leadership and understanding consumer needs. This led me to marketing, where I use data to tell compelling stories and also to connect with consumers at a deeper level.

3 Activities that bring out the best in me

I just get the rush of dopamine and feel the best version of myself when I am travelling, visiting new places, and also eating my best handmade dishes along with a side of a brain-twisting game of chess.

Skills

Project Managment (Jira, Scrum, Confluence & Notion)
85%
Digital Marketing Tools (Fox-Intelligence, Semrush & SPSS)
95%
Design & Multi-media (Adobe Premiere Pro, Photoshop & Canva)
75%
Analytics Tools (Excel, Tableau, SQL, GA4)
80%

My Experience

08/2022-04/2023

TEDx EDHEC

MARKETING TEAM

I have responsibly enhanced designs along with my team to deliver compelling social media content and also worked on redesigning the website .

07/2023-01/2024

Mars Royal Canin

Assistant E-commerce PM

I co-led the team with the EKA Strategic Manager and collaborated with data and e-commerce teams to develop KPI reports and marketing budgets, driving Royal Canin's key account strategy.

01/2024-06/2024

L’Oréal Paris

ASSISTANT INTERNATIONAL DIGITAL PM

I led the successful international rollout of 3 Product Detail Page (PDP) formats across 62 countries, impacting millions of users and optimizing website performance for L'Oréal Paris.

Designs and Projects (Some of what I can show, Thank you NDAs)

Testimonials

What People say about me

Alexa Baumgaertner

L'Oréal Digital Services Manager
4.5/5

During his internship in the Global Digital Department of L’Oreal Paris, Varun contributed to breakthrough innovations of pioneering AI. He truly enriched the team, both professionally and personally.

4.5/5

Varun's time with us at Royal Canin may have been short but he made a great impact. Never afraid of getting involved and looking to sharpen our commercial edge. Varun is highly resourceful, bringing a great energy and drive to the team. Varun is a strong communicator, who works well autonomously and thrives under deadlines.

Hitesh Chauhan

Mars Senior Data Analyst

Get In Touch With Me!